Why internet is ideal for marketing products
The opportunity to meet people around the world through the internet, has meant that users wishing to travel to meet contacts in person or simply want new experiences, therefore, expected that the growth in spending on leisure travel worldwide reach 700 billion pesos for 2014.
July Bruno Castellans, vice president for Canada, Latin America and the Caribbean of Travel port, said that this trend helps the market recovery in Mexico: The Mexican traveler wants to know the world and more young people because it is Face book and Twitter networks and want to know their friends they made in London, for example. “
According to figures from the Association of Latin American Airlines, the region recorded a growth of 14.8% from June to July, a sample of the potential of the sector. However, Travel port known to maintain growth depends on the options and facilities to travelers arriving, “want to see the content online because they do not have time to go to five agencies to assemble parcels, young people want to send it all by Twitter and we’re moving forward, and there are companies in Mexico that starts to build this type of content.”
As a service provider to companies in the world travel industry, Travel port offers Mexican agencies tools to facilitate travel management, for example, with its new version Travel port Free Leisure a specialized portal that includes information of 35 000 hotels.
Bruno Castellans says that Mexico remains one of the most popular destinations for European travelers, but we still need quality information to facilitate movement.
“To the foreigner, the Internet platform is the number one place to buy and when they think they get to come to Mexico to the internet and it can not find much information, because they see the routes of the Ministry of Tourism, but not how they can buy the trip and then decide to go to a local agency, but either way the content they obtain in other countries depends very much on what is being charged in Mexico.”
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